The platform is rolling out a new feature that permits them to cut down on the quantity of AI-created videos appearing in their timelines. This step comes as the company revealed that it currently hosts over 1 billion AI videos.
Trial and Implementation
The update is undergoing trials over the next few weeks before a widespread launch. This shift comes amid a rise in AI-generated material, fueled by emerging content generation software.
The Broader AI Trend
Recent reports that approximately a tenth of the fastest-growing video streams on a competing service only show clips produced artificially. A large amount of this material is classified as low-quality AI content, a label for substandard, factory-style content that is typically illogical or dreamlike.
Based on user feedback that a lot of users appreciate content produced via AI tools, from digital art to educational videos, and we intend to provide users the option to increase or decrease of that, based on their own choices,” commented a platform representative.
Scale of AI Content
The service announced that there are presently over a billion videos on its service identified as made with AI. In total, more than 100 mn pieces of content are submitted to the platform daily, making AI content a relatively small percentage of its complete catalog.
How to Adjust Settings
Members will be capable of limit or boost the level of artificial media they see by using the content preference setting in the app and selecting the AI content topic. Additional categories that currently be modified under the tool cover politics, fashion, cosmetics, and movement.
Content Labeling and Policies
TikTok’s guidelines require creators to tag “realistic” AI-generated content, and it bans harmful AI impersonations of celebrities or emergencies. Any authentic-looking AI video that is unmarked can be taken down under its community policies.
Furthermore, the service will from now on attach an AI-generated watermark to content made using its built-in AI features, or identified by an collaborative effort for identifying content made by AI. This action is designed to help prevent users from attempting to evade the labeling process.
Educational Initiatives
TikTok is also establishing a two million dollar awareness program for experts and organizations to create informative material about responsible artificial intelligence. This program will support charitable organizations focused on teaching programming and robotics.
Platform Protection
The platform has defended its moderation strategy, during debate over proposals to make redundant hundreds of safety staff in the United Kingdom. TikTok is expected to reduce hundreds of positions in its user protection team in its British office, with worker representatives and internet security professionals voicing alarm that people are being substituted by AI moderation.
A trust and safety lead clarified that people-led review would remain essential, but AI can shield workers by eliminating the most graphic content before it gets reviewed by humans. The company announced a notable drop in disturbing and violent content handled by content reviewers over the last 12 months due to the use of its AI tools.
“We think that it’s essential to balance humans and technology to keep the platform safe,” the official commented. “We’ll have staff as integral to the approach, but we additionally believe it’s very important to reduce exposure to dangerous material as quickly as possible, which is the area in which a significant AI assistance is really helping us process content quickly.”
